Cantop Cleaning Services
Client: Cantop Cleaning Services Inc.
Our Role: Web Design, Web Development, Copywriting & Editing
Launch Date: December 2019
Ayo Awolumate of Cantop Cleaning Services requested a redesign of his existing website. He was receiving high levels of spam and his website was not responsive on mobile devices. Ayo is a hands-on client with a technical background so he also wanted to be able to update his own content as required.
Our main challenge was to create a new, modern look while maintaining the client’s existing colour palette and logo.
We took the bright elements of the client’s existing logo and matched them with additional modern colours. We simplified the design by adding white space to maintain the company’s clean image.
In development, custom features of WordPress were added to the website. These were specifically to assist the client when adding and editing content. Without these features, the client would have had to learn in-depth formatting and how to translate added content to the live site. Instead this custom work ensures the website looks consistent visually and continues to function technically while saving time for the user.
The existing written content was edited for duplicate information and overly technical language. A complicated quote request form was simplified and categorized in a user-friendly way. Language was optimized to express the core beliefs of the company and emphasize the benefits provided to their customers.
Our team provided our client with a full training package. This included how to use current features of the website, how to add blog posts and video content, and how to troubleshoot.
Spam requests received by the client via the website were eliminated. We created a responsive website that looks good on all devices and is easy to update and edit. Future growth potential for blog posts and how-to videos was built in. Our client’s website now consistently projects their values and mission statement.